Eyetician

Project Overview

End to End Optical Management System for Clinics and Retailers

Advanced Vision Care and Optical Management Platform

A fully integrated digital ecosystem built for modern opticians and eyewear retailers. Developed with React and Laravel, the platform streamlines the entire optical journey including online eye-test bookings, advanced prescription verification, frame filtering, lens configuration, and in-store order processing.

The system includes a custom “My Size” engine, face-shape–based frame recommendations, automated prescription validation logic, and real-time shipping/payment integrations across Canada and the USA. Designed for both clinics and consumer-facing retailers, the platform delivers accuracy, reliability, and a smooth customer experience at every touchpoint.

Industry

Vision Care, Optometry, Eyewear Retail

Services

Product Design, Full Stack Development, Digital Transformation

Tech Stack

React, Laravel, Custom JS Engines, Secure REST APIs

Timeline

2 Years Development

Project URL: This project is private, temporarily offline, or it is no longer publicly available.

Project Visuals

A curated collection of interface screens showcasing the advanced prescription engine, the My-Size measurement tool, face-shape–based recommendations, eyewear discovery flows and the bespoke user experience designed for the Eyetician optical platform.

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Client Challenges

  • No unified digital system to manage prescriptions, appointments and product browsing
  • Customers struggled to enter prescriptions correctly or understand optical terminology
  • No smart sizing tools to filter frames based on user measurements
  • Lack of guided shopping experiences such as face-shape recommendations

Goals and Objectives

  • Create an all-in-one optical management solution for clinics and retailers
  • Implement a complete prescription workflow with automated validation
  • Build intelligent product filtering including My-Size and face-shape logic
  • Deliver a seamless customer experience from exam booking to checkout

Key Features Delivered

  • Advanced prescription engine with validation, step-by-step guidance and error detection
  • My-Size measurement tool for accurate frame filtering by lens, bridge and arm size
  • Face-shape recognition logic recommending frames for oval, heart, round, square and triangle faces
  • Integrated shipping and multi-gateway payments across Canada and the USA

Results & Outcomes

Seamlessly Guided Prescription Workflow

The multi step prescription engine now validates every value entered by the user, detects inconsistencies, guides them through sphere, cylinder, axis and PD inputs, and ensures clinically accurate data before checkout, dramatically reducing manual verification work.

Enhanced Eyewear Personalisation

Features like My Size filtering, face shape matching and frame dimension detection help users instantly find frames that fit their measurements and suit their face profile, increasing conversion rates and reducing product returns.

Advanced Lens and Configuration Logic

Automated rules dynamically match prescriptions with compatible lens types, coatings and upgrades, ensuring users only see options that meet clinical requirements and improving accuracy in complex optical orders.

Faster and More Reliable Order Processing

Integrated order validation, prescription linking and lens compatibility checks eliminate manual admin work and streamline the workflow from online checkout to in store production.

Optimised Delivery Across Canada and USA

Seamless integration with regional carriers including Canada Post, USPS and FedEx enables accurate shipping rates, tracking and zone management, delivering a smoother fulfilment experience for customers in both regions.

Smoother Checkout and Payment Experience

The platform now supports multiple payment gateways and regional tax logic, reducing cart abandonment and ensuring a frictionless, modern purchasing experience for optical customers.

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Future Improvements & Opportunities

Several advanced upgrades are planned to elevate the platform’s optical services, enhance clinic operations, and deliver a deeper, more personalised patient experience.

  • AI Powered Prescription Validation
    Implementing OCR based extraction and AI driven verification to analyse uploaded prescriptions, detect errors, and automatically fill the digital prescription form with clinically accurate values.
  • Enhanced Appointment Intelligence
    Introducing predictive scheduling using demand analysis, optician workload balancing and automated reminder flows to maximise clinic efficiency and reduce no shows.
  • Virtual Try On Expansion
    Expanding the virtual try on module with enhanced facial mapping, improved fit simulation and AR based adjustments to better match frame sizing, face geometry and personal style preferences.
  • Advanced Clinic Performance Dashboard
    Building a full analytics dashboard showing appointment trends, lens sales insights, patient lifecycle metrics and operational KPIs to support data driven clinic management.

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